7 proven tactics to hit home runs with your customer marketing and advocacy programs

Customer advocacy

Gal Biran

Hi, my name is Gal, and I'm the CEO and Co-founder of Crowdvocate. We're going to talk about the seven tactics that will help you hit home runs with your programs.

Here’s a quick look at these tactics before we dive in:

Create a solid plan
Maintain solid collaboration with other departments
Get more nominations and repetition
Personalize customer engagement at scale
Walk the walk and talk the VOC
Track and attribute
Share your success

Let's get started.

Create a solid plan

The first thing – and I can't emphasize this enough – is to have the right program strategy. It’s so important to go to the drawing board and plan before you start doing anything. Here are a principles to keep in mind:

Written by:

Gal Biran

Gal Biran is the co-founder of Crowdvocate. Gal is passionate about tech, specifically B2B marketing technology, customer marketing and engagement, and go to market.

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7 proven tactics to hit home runs with your customer marketing and advocacy programs

Our mission is plain and simple. We want to provide those in customer marketing positions with the resources and information they need to fulfill their potential.