Customer Marketing Alliance - Customer Marketing Alliance

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AFFILIATES AND REFERRALS CUSTOMER ADVOCACY CUSTOMER AND MARKET RESEARCH CUSTOMER COLLABORATION CUSTOMER MARKETING CUSTOMER RETENTION CUSTOMER SEGMENTATION OKRs

Customer Marketing Alliance

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Driving sustainable growth - Lifecycle marketing strategies that lead with value and amplify customer advocacy

Driving sustainable growth - Lifecycle marketing strategies that lead with value and amplify customer advocacy

Win/loss interview questions

Win/loss interview questions

Scaling customer stories - Inside Microsoft's marketing engine

Customer advocacy

Scaling customer stories - Inside Microsoft's marketing engine

Customer Marketing Summit New York 2025 | OnDemand

Customer Marketing Summit New York 2025 | OnDemand

The value connection: Why customer advocacy belongs in customer success

Customer advocacy

The value connection: Why customer advocacy belongs in customer success

How adopting a lifecycle marketing model is elevating customer engagement and advocacy outcomes at Ivanti

Customer advocacy

How adopting a lifecycle marketing model is elevating customer engagement and advocacy outcomes at Ivanti

Customer Marketing Summit London 2024 | OnDemand

Customer Marketing Summit London 2024 | OnDemand

Boost post-sale revenue with aligned customer teams

Customer journey

Boost post-sale revenue with aligned customer teams

How customer success, marketing, and advocacy work to scale customer relationships | Video

How customer success, marketing, and advocacy work to scale customer relationships | Video

Customer Marketing Summit Boston 2024

Customer Marketing Summit Boston 2024

Only 3% of customer marketers feel fully understood by their company despite growing value

Customer marketing

Only 3% of customer marketers feel fully understood by their company despite growing value

Convince the boss | Customer Marketing Summit London

Convince the boss | Customer Marketing Summit London

Advocacy strategy template

Customer advocacy

Advocacy strategy template

Convince the boss | Customer Marketing Summit San Francisco

Convince the boss | Customer Marketing Summit San Francisco

Converting freemium users to paid users

Converting freemium users to paid users

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Our mission is plain and simple. We want to provide those in customer marketing positions with the resources and information they need to fulfill their potential.