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Trusted by customer marketing teams at orgs like:

Why customer marketing teams pick CMA to level up.

And why you should, too…

01
Always up-to-date resources.

With new content added regularly, your team stays ahead of the latest customer marketing insights, strategies, and industry developments.

02
Speak a shared language.

Ensure everyone works from the same customer marketing frameworks and principles, enabling stronger collaboration and consistent execution.

03
Retain top talent.

Demonstrate your commitment to professional development and give your team the tools they need to grow, stay engaged, and perform at their best.

04
Accelerate your team’s learning journey.

Equip your team with proven customer marketing strategies across advocacy, lifecycle, expansion, and community-led growth.

05
Consistent best practices.

Empower your team with practical frameworks and resources they can apply directly to real customer marketing initiatives.

06
Increase strategic impact.

Help your team drive stronger retention, expansion, and advocacy outcomes while elevating the role of customer marketing across the business.

Patrick Clore

“The Customer Marketing Alliance is a fantastic group of professionals focused on the often overlooked space of customer marketing and customer advocacy. I've been apart of the community for nearly a year and have made fantastic connections with like-minded individuals. The resources available to you are second to none and it's an amazing ecosystem to learn from.”

Patrick Clore
Director of Lifecycle Marketing

Silvia Cosma.jpg

“This community has something for any Customer Marketing professionals: great choice of event topics, truly valuable resources, and members who are happy to support each other.”

Silvia Cosma
Digital Marketing Manager

Our plans are designed to create world-class teams

Save time, align your team, and learn from the best with features like:

Pro for teams

Full access to premium CMA resources.

$38 /month billed annually

Price per member. Minimum of 3 members

  • Exclusive content
  • 80+ frameworks & templates
  • Mentorship program
  • 100+ hours’ presentations
  • Free virtual festival access
  • Live stream to all summits
  • CMA summits on-demand
  • 40% discount on summits
  • 10% discount on certifications
  • Members-only community
  • Ungated access to reports

Trusted ratings from:

5.0

4.5

What team membership looks like in practice

  • Keep ideas flowing with fresh customer marketing insights, exclusive content, and OnDemand event sessions added regularly.
  • Solve challenges together in the members-only community, through mentorship, or during exclusive member events.
  • Build expertise across key customer marketing disciplines with CMA’s certifications and specialist courses.
  • Save time and streamline initiatives with proven templates and frameworks ready to adapt and apply.
  • Expand networks and perspectives by connecting your team with customer marketing leaders at CMA summits and events.
What team memberships look like

Learn from top customer marketers ...

Compare our plans and features

Pro for teams

  • Toolkits
  • Virtual and in-person meetups
  • In-person summits
  • Live webinars
  • Free virtual events
  • Members-only community
  • Mentor program
  • CMA IQ
  • OnDemand videos (100+ hours)
  • Templates & frameworks (80+ templates)
  • Exclusive articles (50+ articles)
  • Ungated reports
Join Pro

Pro+ for teams

Everything in Pro for teams, plus...

  • 9+ certifications
  • Free entry to in-person events (RRP $1,295)
Join Pro+

Get your team on the same page...


Fill key knowledge gaps and get everyone speaking the same language by getting your whole team certified. Book in a call to discuss group rates.

Trusted by leading teams like: