How to set up a customer marketing team: The first 30, 60, and 90 days | Playbook
Are you looking to set up a customer marketing function at your company? Don't know where to start? Got unclear instructions from leadership? We've got your back.
This playbook contains all the pieces and parts that comprise the first 30, 60, and 90 days of setting up and launching a customer marketing function at your company.
What will you learn?
This playbook is sectioned off into specific steps to make your development easy to track. The playbook will offer your the ability to:
| Days 0-30 | Days 31-60 | Days 61-90 |
|---|---|---|
| Learn how to set clear objectives | Perfect you advocacy goals | Tailor your approach to your top customers |
| Solve the balance of resources and personel | Become a master of the customer journey | Expand your reach across your whole customer base |
| Get to know your platform and processes | Dive into the world of events and programs | Stabalise your bottom line with renewal and retention |
| Build the four pillars of customer marketing | Develop a foolproof communication scheme | Track and celebrate your success! |
What can you get out of this playbook?
This playbook has been specifically designed to help you:
⭐ Prove the value of customer marketing at your company
💰 Set up a customer marketing function with the resources available to you
🌱 Helps you prioritize at the planning stage to set up for a stable future
💬 Levels up your communication and collaboration skills with cross-functional teams
🤝 Analyze, understand, and connect with your customers nothing is wasted
🏈 Track, adjust and build goals that keep your team successful and consistent
Get set up and succeeding now!
Dive into our playbook filled with the essential blueprints for launching a powerhouse customer marketing function. Build your strategy with the most potent plans, methods, and approaches, to ensure maximum efficiency from day one.
Download the playbook