Become a mentor

Why?

We don’t take our mentor program lightly. We carefully vet every applicant and only crème de la crème customer success professionals come on board. That’s CV-worthy in itself.

It doesn’t stop there though and there are tonnes of upsides to becoming a customer marketing mentor, like:

📈 Help other customer marketing professionals reach their potential
😇 Give back to the community and leave your own legacy
🤔 Gain fresh perspectives and learn from your protégé
🤝 Level-up your career and forge new, lasting relationships
💪🏼 Build your own confidence and push your personal boundaries
😄 Be part of something great - the world’s biggest customer marketing community
🔶 Shape the leaders of tomorrow
👉🏾 Keep your finger on the ever-changing customer marketing pulse
🕴🏼 Genuinely change and positively impact someone’s career
🏅 Feel good about yourself - helping others is rewarding!

What to expect:

FAQ's for the mentorship program

Can anyone be a mentor?

Generally, only people who are subscribed to our membership plan can be a mentor or mentee. But we also have ambassadors and other top level exec join as just mentors.

How many hours do I have to commit to?

It's entirely up to you! You set the pace based on what you’re comfortable with. Whether you can only commit an hour a week or a month, that’s perfectly fine.

Will I have to work weekends?

Not at all. You can if you want, of course, but you choose which days you want to mentor and they can certainly be Monday to Friday only. Mainly be Monday to Friday only.

How does matching work?

We use a matching algorithm to help pair mentors and mentees.

The algorithm pairs people across the whole program using your chosen criteria. This helps reduce unconscious bias and makes it easy to create strong matches at scale.

Can I mentor more than one person at a time?

If you’ve got the bandwidth for it, sure!

You can probably sense a theme here...but you own 100% of the ‘when’, ‘how long’ and ‘how many’ elements of the program and you can scale up or down as much as you want.

There is no limit on our end, if you're at capacity, hit pause on the platform to exclude yourself from the pairing process and continue with your existing matches.

What if I don't get on with my mentee?

No worries - sometimes the first match isn’t the right fit.

If that happens, you can be paired up with a new match in the next matching cycle.

How will the communication side of things work?

Most of the communication can take place in the chat room when you become a pair on the platform. The first meeting can be carried out on the platform, and then you're welcome to meet again however you prefer going forward.

Can I be a mentor and mentee?

Absolutely! Being an expert in one area doesn't mean you can't improve in another.

Find out what others think...

All you've gotta do is pick your CMA membership plan - our mentor program is available to Pro and Pro+ members.